What we know
Apple briefly revealed a new AI-powered feature called "Intelligent Assistant" within its productivity apps, suggesting a move to compete with Google Workspace’s AI tools. The feature appeared accidentally in app stores but was quickly removed. 2 of its apps with bug fixes and support for iPhone Duo. No official announcement has been made, and details about the feature remain scarce.
Why it matters
This accidental reveal indicates Apple is developing AI capabilities integrated into its productivity suite, potentially challenging Google Workspace’s established AI offerings. If successful, this could enhance user productivity and shift the competitive landscape for office software. The quick removal and lack of official information highlight that the feature is still in early stages.
What is still unknown
No independent tests of the Intelligent Assistant’s accuracy or effectiveness have been conducted. Supported languages, specific functionalities, and a wider release timeline remain unclear. It is also unknown how this feature will integrate with existing Apple services or how it compares in performance to Google’s AI tools.
